Hear the World: RSS http://www.hear-the-world.com/ Hear the World Newsfeed fr Hear the World: RSS http://www.hear-the-world.com/EXT:tt_news/ext_icon.gif http://www.hear-the-world.com/ Hear the World Newsfeed TYPO3 - get.content.right http://blogs.law.harvard.edu/tech/rss Tue, 09 Mar 2010 15:27:00 +0100 Hear the World Foundation and Phonak Australia Bring Hearing Aids And Hearing Education To Children With Hearing Loss in Fiji http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-foundation-and-phonak-australia-joins-forces-with-the-carabez-alliance-to-bring-heari.html Hear the World Foundation, a global initiative by leading hearing system manufacturer Phonak... Hear the World Foundation, a global initiative by leading hearing system manufacturer Phonak created to raise awareness about the importance of hearing and the consequences of hearing loss, will provide funding to the Carabez Alliance to establish a much-needed hearing clinic for children with hearing loss in Fiji and the surrounding Pacific Islands. The Carabez Alliance is an Australian-based non-profit organization whose goal is to provide hearing aids and audiology assistance, in conjunction with speech and language development, without cost to help local children achieve their full potential.

According to the alliance, Fiji has the highest number of people with hearing loss in the South Pacific region – close to 6 percent of the population is deaf or has hearing loss, and children make up 34 percent of the hearing-impaired community. Due to lack of resources and funding, many families are not able to treat their children’s hearing loss and/or medical conditions affecting their hearing, and as a result, many completely lose their sense of hearing over time. In addition, children with moderate to severe hearing loss are being placed in schools for the deaf because they do not have access to hearing aids that could help integrate them into a normal hearing environment.

“Untreated hearing loss is a severe problem among children in the South Pacific area because of limited access to hearing screenings and lack of education and funding around the solutions available to treat the condition,” said  Bronwyn Carabez, founder of the Carabez Alliance. “That is why I am thrilled to have the support of the Hear the World Foundation to create a hearing clinic that addresses this issue head on.”

A screening program and early intervention center for all children born in Fiji is the ultimate goal of the Carabez Alliance. Early intervention and care would allow children with hearing loss to be placed in a normal school environment where they would have the opportunity to reach their full potential, and as a result, restoring their quality of life.

“Hear the World Foundation, with support from Phonak Australia, is very proud to be involved in such a worthwhile project for our very good neighbors, the people of Fiji,” said David Rundell, Managing Director, Phonak Australia. “We are extremely excited to be part of laying the foundation in providing sustainable long-term care to the people with hearing loss within Fiji and look forward to seeing the positive results we believe will result from our involvement.”

]]> Mon, 22 Feb 2010 10:11:00 +0100 Survey Finds Misperception Around Hearing Aids Despite Significant Advances In Hearing Technology and Design http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/survey-finds-misperception-around-hearing-aids-despite-significant-advances-in-hearing-technology-an.html According to a survey conducted by Hear the World, a global initiative by leading hearing system... According to a survey conducted by Hear the World, a global initiative by leading hearing system manufacturer Phonak, despite significant advances in hearing technology, hearing aids were associated with old age more than any other accessories surveyed, including glasses, a wheelchair, crutches and canes for the blind. This misperception has serious consequences for the 700 million people worldwide living with hearing loss.

According to the survey, which polled 4,405 people between the ages of 14-65 years old in the United States, France, Germany, Switzerland, United Kingdom and Italy, not wanting to admit to having hearing loss in public was among the top three reasons for not wearing a hearing aid. While 93 percent (USA: 88 percent; UK: 87 percent ; GER: 94 percent ; F:98 percent ; I: 96 percent and CH: 96 percent) responded that they would wear a hearing aid if it was necessary, previous research has indicated that many people with hearing loss do not in fact wear a hearing aid. In the United States and United Kingdom alone, only one in four people requiring a hearing device actually wear one.

“Hearing loss and the solutions available to treat it have long been misunderstood, and the survey findings point to exactly that,” said Dr. Craig Kasper, chief audiology officer of Audio Help Associates of Manhattan. “Hearing aids have come a long way and it is important to the well being of those with hearing loss that these misperceptions be addressed. In fact, recent technology advances have made it possible for those who need a hearing aid to wear their devices with ease and confidence.”

Milestones in Hearing Technology
The first devices created to assist those with hearing loss appeared in the 17th century and were called “ear trumpets.” Due to the stigma associated with the condition since that time, “ear trumpets” were often hidden in fans, integrated into walking sticks and some were even camouflaged as diamond-encrusted pieces of jewelry.

By the 1920s, hearing aids were developed that were small enough to carry in a handbag, and by the 1940s, the first pocket devices were introduced. In the early 1960s, the behind-the-ear device (BTE) was developed and has since then undergone rapid innovation as microelectronics has progressed.

Today’s hearing aids work with digital technology and are equipped with powerful computer chips, ensuring better sound quality, wireless connectivity, modern design and ever smaller dimensions to help users wear their hearing aids with minimal detection.

Overcoming the Misperceptions around Hearing Loss and Hearing
Often neglected due to the stigma associated with the condition, hearing loss can create social and emotional barriers for the individuals living with it, or the families of those it affects. In fact, research shows that when left untreated, hearing loss can lead to reduced earning power, disruptions in family life and can cause a wide range of other psychological problems.  

In fact, the Hear the World survey also found that frustration (46.8 percent) isolation (45.3 percent) and fear (36.8 percent) were the feelings most often associated with untreated hearing loss.

“What I see in my practice is that the unnecessary fear and frustration associated with hearing loss and hearing aids is often accompanied by a lack of information about ways to prevent and/or solutions available to treat the condition,” said Dr. Kasper. “This is unfortunate given that hearing loss is a condition that can be treated with great benefit for the individual, as well as for society.”

As a means of addressing this lack of information around hearing loss, Hear the World was founded in 2006 to raise awareness of hearing-related issues around the world.

“As the world gets increasingly noisier, there’s never been a more important time to be aware of our hearing at every age and to educate others about this growing issue – and that is precisely what we hope to achieve through Hear the World,” said Vanessa Erhard, Director of Communications for Hear the World.

]]> Mon, 08 Feb 2010 12:36:00 +0100 Sting to support global hearing loss campaign http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/action-for-hearing-awareness-the-hear-the-world-initiative-looks-back-on-a-successful-2009-copy-1.html Grammy award winning singer songwriter Sting is to lend his support to the Hear the World... Grammy award winning singer songwriter Sting is to lend his support to the Hear the World initiative, a global hearing loss campaign that helps raise awareness about the importance of hearing and the consequences of hearing loss.

Sting joins a host of other celebrity ambassadors including Jude Law, Elle Macpherson, Annie Lennox, Jerry Hall and Peter Gabriel. Each supporter has been photographed by musician and photographer Bryan Adams holding the Hear the World pose - with one hand cupped behind their ear to convey conscious hearing.

Over 800 million people worldwide, more than 16 percent of the world's population, have hearing loss and experts predict this will to increase to 1.1 billion by 2015. In the UK an estimated 8.5 million people have hearing loss and struggle for up to 15 years before seeking advice. Studies have shown that this has a significantly negative effect on a person's social, emotional and physical wellbeing.

Hear the World, which was set up in 2006 by leading hearing systems manufacturer Phonak, aims to call attention to the importance of taking care of your hearing, to prevent hearing loss in later life, as well as the social and emotional impact of hearing loss and the solutions available for those who suffer.

"Our hearing is not only integral to how we communicate but also how we experience the world around us." Sting commented "It's a fact that we gain more information from hearing than seeing. I hope by supporting this campaign people are reminded to appreciate every sound and fully protect their sense of hearing".

]]> Thu, 14 Jan 2010 10:51:00 +0100 Action For Hearing Awareness: the Hear the World Initiative looks Back on a Successful 2009 http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/action-for-hearing-awareness-the-hear-the-world-initiative-looks-back-on-a-successful-2009.html Hear the World, the global initiative by leading hearing instrument manufacturer Phonak, looks back... Hear the World, the global initiative by leading hearing instrument manufacturer Phonak, looks back on a successful 2009.

Through attention-grabbing events, free hearing test campaigns, prominent ambassadors, the HEAR THE WORLD magazine and a new website, the initiative was able to make a significant contribution to continue to raise awareness of the importance of hearing and the consequences of hearing loss. Furthermore, Hear the World was honored with prestigious awards in 2009, such as the Stevie Award and ECON Awards.

The Swiss hearing instrument manufacturer set up Hear the World in 2006 to increase awareness of the social and emotional consequences of hearing loss and to provide information on prevention and solutions for those affected. At the same time, the initiative also hoped to change the often negative connotation associated with hearing instruments.

2009 Highlights at a Glance:

Hear the World Month
A Hear the World information stand traveled to six cities in Germany from mid-June through mid-July to inform as many people as possible about the importance of hearing, the consequences of hearing loss and possible steps to prevent it. More than 2,100 passers-by took the opportunity to have a free hearing test and over 2,300 participants were professionally photographed in a mobile studio in the conscious hearing pose – with a hand cupped behind their ear. Those not able to attend the events were able to follow the tour on an interactive microsite with a blog and photo gallery and to vote for the best ambassador picture from Germany.
» To the website

“Hear the World Ambassadors” Exhibition
After stopovers in New York, Berlin and Zurich, the “Hear the World Ambassadors” exhibition stopped off at London’s Saatchi Gallery in June 2009. On show were pictures taken by rock legend Bryan Adams, who as the official Hear the World photographer has shot a range of superstars, including Plácido Domingo, Lenny Kravitz and Annie Lennox in a conscious pose of hearing. 12,000 visitors learned about the importance of hearing and some 2,000 had their hearing tested at the exhibition as well.

In October, the exhibition made a special appearance at branches of the US department store Macy’s in San Francisco, CA and Dallas,TX. Of the 7,000 or so visitors, more than half took advantage of a free hearing test. The cooperation between the Hear the World initiative and Macy’s will continue next year in New York, Miami and Philadelphia.
» The ambassadors

Prominent Ambassadors in 2009
Hear the World was also able to win the support of many prominent artists as ambassadors this year, including stars such as Lenny Kravitz, Peter Gabriel, Elle Macpherson, Jude Law, Laura Pausini and Marc Forster. Twelve celebrity ambassadors can be seen in the Hear the World calendar 2010 – a limited number are available.
» To the calendar

New Web Presence
With the relaunch of www.hear-the-world.com, the initiative appears as the first address on the net when searching for information on hearing and hearing loss. The Web site offers, among other things, a hearing community with interactive elements, such as an expert panel and a helper database that allows those affected by hearing loss to share experiences with others and contact experts. In addition, the site houses numerous audio and multimedia elements to bring the subject of hearing loss to life.

Awards
The Hear the World initiative was also honored this year with a number of prestigious awards. The Hear the World team received the much sought-after Stevie Award 2009 in the “Communications Team of the Year in Europe” category.

HEAR THE WORLD, the magazine for the culture of hearing, which was launched in January 2007 as the first lifestyle format magazine on the subject of hearing, secured several awards. The aim of the high-quality magazine is to give readers an understanding of the many aspects of hearing and sound. The high journalistic and creative quality convinced the jury of the ECON Awards who awarded the magazine the Gold Award. In addition, the HEAR THE WORLD magazine received the iF communication design award for the second time, having won it in 2007 as well.
» To the awards

“We can look back on a successful 2009. Using innovative communications approaches, we have raised public awareness about the importance of hearing and made a contribution to prevention and education,” said Vanessa Erhard Blattmann, who is responsible for Hear the World at Phonak. “Thanks to the support of many prominent ambassadors and the work of our team, we were able to get the attention of end users and communications experts. We want to further expand our activities on this basis in the coming year. 16 percent of the world’s population suffers from hearing loss today, and as a result, an awareness of dealing with the sense of hearing will become even more important in the future.”

]]> Tue, 22 Dec 2009 12:31:00 +0100 Hear the World Foundation and the Forum of Young Global Leaders support Madrasati initiative by H.M. Queen Rania Al Abdullah http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-foundation-and-the-forum-of-young-global-leaders-support-madrasati-initiative-by-hm.html Donation of EUR 80,000 worth of Phonak hearing aids to pupils of the Al Amal School.The Hear the... Donation of EUR 80,000 worth of Phonak hearing aids to pupils of the Al Amal School.

The Hear the World Foundation today announced that it will donate EUR 80,000 worth of hearing aids to the pupils of the Al Amal School in a project initiated by the Forum of Young Global Leaders (YGLs). The Forum of YGLs is a unique, multistakeholder community of some of the most extraordinary leaders in various fields and around the globe established by the World Economic Forum.

During the YGL Dead Sea Summit in May 2009 in Jordan the YGLs visited schools that take part in the Madrasati initiative. The initiative has been created by H.M. Queen Rania Al Abdullah of Jordan, a Member of the Foundation Board of the World Economic Forum and a Chairperson of the Selection Committee of the Forum of Young Global Leaders, to repair and restore local schools and make them more inspiring learning environments.

As a consequence of their visit to the Al Amal School for the hearing impaired in the Zarqa region, a group of YGLs felt inspired to utilize their network and contact the Hear the World Foundation, resulting in this donation.

“Sometimes the smallest of efforts can have the biggest of impacts,” says Georges Kern, CEO of IWC and a Young Global Leader since 2005. “I have known Valentin Chapero, CEO of Phonak, for a while now, and when visiting the school I immediately saw the connection. The hearing aids will change the lives of these children in a very positive way, and for Hear the World Foundation the school represents an excellent and rewarding project to dedicate its resources to.”

H.M. Queen Rania Al Abdullah of Jordan, Member of the Foundation Board of the World Economic Forum and Initiator of the Madrasati initiative: “This kind donation demonstrates two things: one, the power and reach of the YGL network, and what can be achieved when a group of talented and compassionate individuals put their heads together; and two, the kindness and altruism of the Hear the World Foundation. I can only imagine what these hearing aids will mean to the children of the Al Amal School…the chance to finally be part of the conversation…to enjoy the incidental nuances of life: birdsong, the call to prayer, the laughter of friends. Not to mention what it means for their future job security and personal happiness. For them, the gift of hearing means a fuller, more lyrical life; and for that I know they’re grateful.”

The Hear the World Foundation, founded by leading hearing system manufacturer Phonak, is committed to the prevention of hearing loss as well as the support of people with hearing loss and their families. It has been established in the context of Phonak’s Hear the World initiative, which has been launched in 2006 to raise awareness about the importance of healthy hearing and the impact of hearing loss. It is supported by an impressive roster of internationally renowned personalities, including Plácido Domingo, Annie Lennox, and Mick Jagger, among others, all of whom have been photographed by rock legend Bryan Adams for the cause.   

“Phonak has founded the Hear the World Foundation to be able to support outstanding institutions that improve the quality of life of people with hearing loss,” said Valentin Chapero, CEO of Phonak and President of the Hear the World Foundation. “I am impressed by the work and commitment of Queen Rania’s Madrasati initiative and we are happy to assist the program’s efforts to enhance opportunities for school children in Jordan by providing hearing aids to the children of the Al Amal School in Jordan.”

]]> Thu, 10 Dec 2009 09:28:00 +0100 Hear the World Expedition 2010 http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-expedition-2010.html Hear the World combines forces with Global Explorers, a not-for-profit educational travel... Hear the World combines forces with Global Explorers, a not-for-profit educational travel organization, to offer the first-ever Hear the World Expedition to the Peruvian Amazon.

The expedition will integrate students aged 17-22 of mixed hearing abilities to raise awareness about hearing as a fundamental part of life that many take for granted. The acoustical environment of the Peruvian Amazon is a complex symphony exploding with life – where one’s ability to listen is increasingly magnified. For that reason, it is the perfect setting to educate students about the importance of hearing and the consequences of hearing loss. Students with and without hearing loss will form this unlikely team that will work together and learn from one another while shattering expectations and learning to use adversity to their advantage.

The expedition team will be accompanied by Bill Barkeley, a world-class mountain climber and one of the 15,000 people in the United States with Type 2 Usher’s Syndrome – the leading cause of deaf-blindness in the world. Bill’s 2007 summit of Mount Kilimanjaro shattered expectations and confirmed his role as an advocate and inspiration for the hearing loss community.

The expedition will take place from 8th to 17th July 2010. Full-time students ages 17 to 22 with and without hearing loss can apply till 15th January 2010. More information about the application and the expedition you can find here.

]]> Wed, 09 Dec 2009 16:45:00 +0100 Phonak Joins Forces with Global Explorers to Offer the First-Ever Hear the World Expedition to the Peruvian Amazon http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/phonak-joins-forces-with-macys.html Unique travel experience integrates students of mixed hearing abilities for the learning adventure...
Unique travel experience integrates students of mixed hearing abilities
for the learning adventure of a lifetime

Hear the World, a global initiative by hearing system manufacturer Phonak, combines forces with Global Explorers, a not-for-profit educational travel organization, to offer the first-ever Hear the World Expedition. The expedition will integrate students of mixed hearing abilities to raise awareness about hearing as a fundamental part of life that many take for granted.

Hearing loss affects one in every six people worldwide – the equivalent of the number of people who own a car. However, few realize the important role that hearing and sound play in day to day life. The acoustical environment of the Peruvian Amazon is a complex symphony exploding with life – where one’s ability to listen is increasingly magnified. For that reason, it is the perfect setting to educate students about the importance of hearing and the consequences of hearing loss. Students with and without hearing loss will form an unlikely team that will work together and learn from one another while shattering expectations and learning to use adversity to their advantage.

The expedition team will be accompanied by Bill Barkeley, a world-class mountain climber and one of the 15,000 people in the United States with Type 2 Usher’s Syndrome – the leading cause of deaf-blindness in the world. Bill’s 2007 summit of Mount Kilimanjaro shattered expectations and confirmed his role as an advocate and inspiration for the hearing loss community.

“With the assistance of a Phonak hearing device, I was able to successfully accomplish what many deemed impossible,” said Bill. “I am thrilled to be a part of this partnership between Global Explorers and Hear the World, and accompany these inspirational young people as a mentor on this incredible journey.”


About Hear the World Expeditions

Hear the World Expeditions create a unique platform where groups of students explore science, culture, leadership and service while at the same time raising awareness about the importance of hearing. More than a simple trip, the Hear the World Expedition to the Amazon will include a pre-expedition training in the spring of 2010, a two week international field workshop throughout the Peruvian Amazon (Iquitos, Peru) from July 8-17, 2010, as well as follow-up service projects and a large-scale public outreach campaign for students from around the world.

Expedition applications are currently being accepted through January 15, 2010. Applicants must be between the ages of 17-22 on July 8, 2010, enrolled as a full-time student either the semester before or after travel and experience hearing loss or have an expressed interest in hearing awareness and education. Fundraising assistance is available for those who qualify.

To learn more, nominate a student or apply, visit our website.


About Global Explorers

Global Explorers is a nonprofit organization based in Fort Collins, CO that shares educational immersive travel experiences with school groups and individuals of all backgrounds and abilities. Since its inception in 2003, Global Explorers has served thousands of students and educators and supported communities in Canada, Costa Rica, Mexico, Peru, Tanzania and the American Southwest. Global Explorers’ programs have been featured on ABC World New Tonight, ABC Nightline, the Travel Channel and CBS Sunday Morning. Global Explorers’ mission is to inspire responsible global citizenship through life-changing travel experiences. The programs all focus on four core disciplines: science, culture, leadership and service.

To learn more about Global Explorers, please visit their website.

]]> Wed, 09 Dec 2009 16:01:00 +0100 Jude Law, Annie Lennox and Elle Macpherson stand for hearing loss awareness in new calendar http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/jude-law-annie-lennox-and-elle-macpherson-stand-for-hearing-loss-awareness-in-new-calendar.html A celebrity calendar, containing exclusive images by musician Bryan Adams, is to be released to... A celebrity calendar, containing exclusive images by musician Bryan Adams, is to be released to raise awareness about the issue of hearing loss.

As the official photographer for the Hear the World initiative, Mr. Adams has photographed a number of a-list celebrities including Jude Law, Annie Lennox, Lenny Kravitz and Elle Macpherson. Each individual is captured with a hand cupped behind their ear to convey conscious hearing.

Hear the World is a global initiative by hearing system manufacturer Phonak to raise awareness about the importance of hearing. The initiative calls attention to impact of hearing loss and addresses the prevention of and solutions to a problem that affects more than 1 in 7 people in the UK.

“I'm excited to lend my support to such an important cause” Adams said. “As a musician, I’m naturally sympathetic to a cause dedicated to help people appreciate and preserve an individual’s sense of sound.”

The Hear the World calendar is available exclusively from www.hear-the-world.com priced £17.89. All proceeds go to the Hear the World Foundation which is dedicated to supporting individuals and groups around the world- with technology and financial assistance - whose lives are affected by hearing loss.

While hearing loss is one of the world’s most preventable disabilities, it is also one of the most common. 800 million people worldwide, more than 16 percent of the world’s population, have hearing loss and the number is expected to increase to 1.1 billion by the year 2015.

Other celebrities appearing in the 2010 Hear the World calendar include John Legend, Peter Gabriel, Common, Emilia Fox and even Bryan Adams himself.

]]> Mon, 16 Nov 2009 09:54:00 +0100 Phonak Joins Forces with Macy’s (copy 1) http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/phonak-joins-forces-with-macys-copy-1.html Phonak Joins Forces with Macy’s to raise awareness about the importance of hearing and the... Phonak Joins Forces with Macy’s to raise awareness about the importance of hearing and the consequences of hearing loss.
In-store events include an internationally-acclaimed photography exhibit by Bryan Adams featuring Hear the World celebrity ambassadors and free hearing screenings.
The Hear the World initiative by Phonak announced an initiative with Macy’s department stores today to bring the message of hearing loss awareness – a growing issue that affects 31 million Americans – to cities across the U.S. via the Hear the World Tour - a traveling photography exhibit that will be showcased in select Macy’s stores over the next few months.

At each event, Macy’s shoppers will have the opportunity to receive a free hearing screening, as well as view an internationally-acclaimed photography exhibit featuring the artwork of rock legend and official Hear the World photographer, Bryan Adams. Adams has photographed several notable musicians and celebrities including Mick Jagger, Billy Idol, Lenny Kravitz, Elle Macpherson, John Legend, Michael Bublé and many others. Each image features the celebrity ambassador with a hand behind their ear in a conscious pose of “hearing.”

Local hearing healthcare professionals will also be on hand at the event to answer any questions and provide educational materials about hearing loss prevention and treatment.

“The Hear the World initiative was created to draw attention to our ears – unfortunately, the importance of hearing is an issue that is often ignored,” said Valentin Chapero, CEO of Phonak. “We are very excited to partner with Macy’s for the Hear the World Tour which will bring our important program to some of their most popular retail locations.”

While often undetected or neglected, hearing loss can become a social and emotional barrier for the individuals suffering from it, or the families of those it affects. Contrary to popular belief, hearing loss is not solely a concern for the elderly. In fact, according to the Better Hearing Institute (BHI), more than 6 million Americans affected are between the ages of 18 to 44.


About Hear the World & Macy’s Events

The Hear the World Tour will debut in both Dallas and San Francisco on October 12, and the exhibit will run until October 21. The San Francisco event will be in the Macy’s Union Square location, and the Dallas event will take place in the Macy’s Galleria location. In January 2010, the Hear the World Tour will also visit Macy’s stores in New York City, Miami and Philadelphia. To learn more about Hear the World and for the latest event information, become a fan on Facebook and follow the Hear the World Twitter channel.

]]> Mon, 12 Oct 2009 16:01:00 +0200 Hearing loss awareness campaign receives support from an unlikely source http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hearing-loss-awareness-campaign-receives-support-from-an-unlikely-source.html Hearing awareness campaign joins forces with Disney Pixar Star Carl Fredricksen to raise awareness... Hearing awareness campaign joins forces with Disney Pixar Star Carl Fredricksen to raise awareness about the importance of hearing.

Disney Pixar’s newest star is the latest celebrity to lend an ear of support to the Hear the World, initiative, a campaign aimed to raise awareness about the importance of hearing and the consequences of hearing loss.

Carl Fredricksen, star of the latest Disney Pixar film "UP", joins the likes of Jude Law, Elle McPherson, Annie Lennox, Bryan Adams, Joss Stone and Lenny Kravitz as a Hear the World ambassador.  

Like each of the celebrity ambassadors before him, Carl has been captured holding the Hear the World campaign pose - with a hand cupped behind their ear to convey conscious hearing.  

"UP" is the story of Carl Fredricksen, a retired balloon salesman who fulfils a lifelong dream when he ties thousands of balloons to his house and flies away to the wilds of South America. Carl is not your average hero. He’s a bit of a grouch, but in the great tradition of Walter Matthau and Spencer Tracy: a grouch you can love and as a hearing aid wearer, Carl has first hand experience when it comes to the important topic of hearing and hearing loss.

About Disney Pixar’s UP

Walt Disney Pictures and Pixar Animation Studios take moviegoers up, up and away on one of the funniest adventures of all time with their latest comedy-fantasy "UP", from Academy Award®-nominated director Pete Docter ("Monsters, Inc."). Presented in Disney Digital 3D™, "UP" follows the uplifting tale of 78-year-old balloon salesman Carl Fredricksen, who finally fulfills his lifelong dream of a great adventure when he ties thousands of balloons to his house and flies away to the wilds of South America. But he discovers all too late that his biggest nightmare has stowed away on the trip: an overly optimistic 8-year-old Wilderness Explorer named Russell. Their journey to a lost world, where they encounter some strange, exotic and surprising characters, is filled with hilarity, emotion and wildly imaginative adventure.

Disney Pixar’s UP is released in cinemas in Disney Digital 3D from May 16th 2009.

]]> Mon, 12 Oct 2009 10:52:00 +0200 Marc Forster supports Hear the World as ambassador http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/marc-forster-supports-hear-the-world-as-ambassador.html The Swiss director Marc Forster has been appointed as a new ambassador for the Hear the World... The Swiss director Marc Forster has been appointed as a new ambassador for the
Hear the World initiative. Bryan Adams, the campaign’s official photographer, portrayed Marc Forster in the symbolic listening pose with his hand behind his ear – representing conscious hearing.

As ambassador for Hear the World, Forster, whose late brother was born deaf, is committed to educating the public about the importance of good hearing and the consequences of hearing loss. Loss of hearing is one of the most frequent disabilities of the senses. According to estimates, around 16 percent of the world’s population are affected – around 800 million people.

With his commitment to Hear the World, Marc Forster joins renowned personalities such as Annie Lennox, Lenny Kravitz, Harry Belafonte, and many others who also allowed the Canadian rock musician and photographer Bryan Adams to photograph them in this special listening pose with their hands behind their ears.

Phonak’s worldwide hearing initiative is intended to raise awareness about the subject of hearing and hearing loss. Hear the World highlights the social and emotional consequences of hearing loss and provides information on prevention, as well as solutions to a problem estimated to affect as many as 16 percent of the world’s population – around 800 million people.

"Marc Forster knows from his own experience how important it is to provide the best possible support for people with hearing loss and to avoid stigmatising their hearing loss. With his commitment to Hear the World, he is making a valuable contribution towards raising public awareness of a subject which affects as many as 800 million people," says Valentin Chapero, CEO of Phonak.

]]> Wed, 12 Aug 2009 15:47:00 +0200 Marc Forster supports Hear the World as ambassador http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/marc-forster-supports-hear-the-world-as-ambassador-1.html The Swiss director Marc Forster has been appointed as a new ambassador for theHear the World... The Swiss director Marc Forster has been appointed as a new ambassador for the
Hear the World initiative. Bryan Adams, the campaign’s official photographer, portrayed Marc Forster in the symbolic listening pose with his hand behind his ear – representing conscious hearing.

As ambassador for Hear the World, Forster, whose late brother was born deaf, is committed to educating the public about the importance of good hearing and the consequences of hearing loss. Loss of hearing is one of the most frequent disabilities of the senses. According to estimates, around 16 percent of the world’s population are affected – around 800 million people.

With his commitment to Hear the World, Marc Forster joins renowned personalities such as Annie Lennox, Lenny Kravitz, Harry Belafonte, and many others who also allowed the Canadian rock musician and photographer Bryan Adams to photograph them in this special listening pose with their hands behind their ears.

Phonak’s worldwide hearing initiative is intended to raise awareness about the subject of hearing and hearing loss. Hear the World highlights the social and emotional consequences of hearing loss and provides information on prevention, as well as solutions to a problem estimated to affect as many as 16 percent of the world’s population – around 800 million people.

"Marc Forster knows from his own experience how important it is to provide the best possible support for people with hearing loss and to avoid stigmatising their hearing loss. With his commitment to Hear the World, he is making a valuable contribution towards raising public awareness of a subject which affects as many as 800 million people," says Valentin Chapero, CEO of Phonak.

]]> Wed, 12 Aug 2009 15:04:00 +0200 "Hear the World Ambassadors" exhibition stops in London http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-ambassadors-exhibition-stops-in-london.html In July the hugely popular "Hear the World Ambassadors" exhibition open its doors in the... In July the hugely popular "Hear the World Ambassadors" exhibition open its doors in the UK at London’s Saatchi Gallery. The exhibition enjoyed a star-studded welcome with an exclusive VIP party opened by Hear the World ambassador and official photographer, Bryan Adams.
» Video 1  |  » Video 2

The exhibition, which has previously visited New York, Berlin and Zurich, featured a selection of Bryan’s photographs of the Hear the World ambassadors – each with their hand cupped behind their ear to convey conscious hearing. Among the 200 guests at opening party where some of Britain’s best loved talent including actress Martine McCutcheon, singer Gareth Gates, TV presenter Gail Porter and sports star Colin Jackson. As well as celebrating with Bryan, many of the guests even took some time out to have their hearing tested at one of the available screening stations.
Valentin Chapero, CEO of Phonak, said "Bryan has devoted a tremendous amount of time and talent to help Hear the World raise awareness about the issue of hearing loss. We’re lucky to have him as a partner in our efforts."

]]> Tue, 28 Jul 2009 16:35:00 +0200 Exhibition "Hear the World Ambassadors" http://www.hear-the-world.com/fr/press/detail/read/exhibition-hear-the-world-ambassadors.html Hear the World presents "Hear the World Ambassadors" – an exhibition of photography... Hear the World presents "Hear the World Ambassadors" – an exhibition of photography featuring exclusive portraits of renowned personalities from the film, music, and fashion industries. On show in London for the first time, musician and photographer Bryan Adams has shot a range of superstars including Plácido Domingo, Diane Kruger, Mick Jagger and Franka Potente who have come together to support the Hear the World initiative.

Fronted by its celebrity ambassadors, the Hear the World initiative raises international awareness about hearing and hearing loss. Photographed in poses that communicate 'conscious hearing', Moby, Amy Winehouse and Annie Lennox are among the many music icons that have been captured in a stunning series of portraits.

"I’m excited to lend my support to such an important cause," said Adams. "As a musician, I’m naturally sympathetic to an initiative dedicated to helping people appreciate and preserve an individual’s sense of sound. I hope this exhibit helps to remind people of the tremendous value of their hearing."

Visitors will be able to screen their hearing at free testing stations located
throughout the venue. More information about the exhibition is available from
www.hear-the-world.com/exhibition where all the photographs are available for purchase with the net proceeds going to the Hear the World Foundation.

]]> Wed, 22 Jul 2009 09:54:00 +0200 Hear the World helps Nairobi to hear http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-helps-nairobi-to-hear.html In close cooperation with Lufthansa Cargo, the Hear the World Foundation set up a hearing center in... In close cooperation with Lufthansa Cargo, the Hear the World Foundation set up a hearing center in the Cargo Human Care Medical Center in Nairobi, Kenya. German ENT doctors will regularly offer consultation, perform hearing tests and fit hearing systems thus guaranteeing sustainability. The Hear the World Foundation provides technical and financial support.

In the Buru Buru region northwest of Nairobi, Kenya, more than 10,000 people live without medical care. Meaning if someone falls ill, they have to make the long and often fruit-less trek to the capital. And those who cannot afford medicines or treatment in one of the hospitals in Nairobi simply have to set out again on the long trip back to the slums.

The distance the inhabitants of Buru Buru have to travel has now been shortened and medicines and doctors are much closer at hand. After just short of a year’s building work, the Cargo Human Care Medical Centre has now opened its doors to needy people from the region. One part of the Medical Centre is the Hearing Centre, established by the Hear the World Foundation, in which German ENT doctors regularly offer consultation, perform hearing screenings and fit hearing systems.

As of April 2009, twice a month German doctors from six disciplines (ENT, eye doctors, dentists, gynecologists, GPs and pediatricians) will provide care for people in the region. "We are drawing on a pool of 30 German specialists from these fields," reports Dr. Sven Sievers, Vice President of Cargo Human Care, who coordinates the doctors’ missions.

The Hear the World Foundation makes available not only finnancial resources, but also hearing systems, and provided the technical facilities to set up the Hearing Centre. "With the Hear the World Foundation we are supporting projects worldwide that relate to the issue of hearing. And Cargo Human Care is a prime partner and with its team of doctors plays a central part in ensuring the Nairobi metropolitan area gets basic medical services," explains Ora Bürkli, a member of the Hear the World Foundation’s Board. "Our commitment enables people in the region to enjoy the benefits of hearing screenings and hearing systems."

Anyone who can afford to pays a symbolic price of 50 Kenyan shillings or some 0.50 EUR per treatment session – thus paying due recognition to the invaluable services the German doctors offer. Cargo Human Care assumes the costs of the treatment for patients in need; the funding comes from the sponsorship of major partners such as the Hear the World Foundation and individual donations.

Anyone interested in making a donation can find additional details here or
at Cargo Human Care.

]]> Mon, 02 Mar 2009 00:00:00 +0100 Ernst Daniël Smid is the first Dutch Ambassador for Hear the World http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/ernst-daniel-smid-is-the-first-dutch-ambassador-for-hear-the-world.html Ernst Daniël Smid has worked his entire life to improve and expand the accessibility of classical... Ernst Daniël Smid has worked his entire life to improve and expand the accessibility of classical music in general and vocal music in particular. He never neglects to offer a personal – not only musical – journey to everyone, even those who may not realize how passionate composers, singers and directors are about their work.

He is keen to use every possible medium to convey his message. When he was asked to become an Ambassador for Hear the World he immediately agreed. "The passion for music is my life, so good hearing is very important".

In his many years of experience in theaters he has seen first hand how inadequate the protection of hearing often is. It might not seem logical to protect your ears when you go to a concert, particularly if it is your profession. However our ears are quite susceptible to damage from frequent or prolonged exposure to such loud sounds. For this reason he gladly committed himself to contribute to increasing awareness of the importance of good hearing.

Ernst Daniël Smid has been a real standout in promoting classical music for 30 years. He built his career gradually starting in small theaters, eventually rising to the level of prestige of Carnegie Hall in New York. He is a renowned musician whose performances and passion have inspired great appreciation for all facets of classical music.

]]> Fri, 23 Jan 2009 14:03:00 +0100 Laura Pausini – The newest Hear the World ambassador http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/laura-pausini-the-newest-hear-the-world-ambassador.html "Don’t do what you’re told. Do what you are. Me – I sing". These words capture the very... "Don’t do what you’re told. Do what you are. Me – I sing". These words capture the very essence of Laura Pausini – a mix of simplicity, enthusiasm and a love of life. They were spoken in front of thousands of people in the audience at the June 2007 concert in Milan’s San Siro stadium. It was enthusiasm that persuaded this internationally famous Italian singer to become an ambassador for Phonak’s Hear the World initiative.

"Listening means learning, by learning how to listen." Some more simple but effective words from Laura Pausini, which she will carry with her as an ambassador for Hear the World. She shares her commitment with many other big names from show business, music and culture. These include tenor Plácido Domingo, the conductor and orchestra of the Vienna Philharmonic, Amy Winehouse, international stars of pop and rock such as Annie Lennox, Rod Stewart and Michael Bublé, and photographer Bryan Adams, all of them luminaries of the performing arts and now joined by Laura Pausini, whose outstanding triumphs are the result of her tenacity, passion and charisma. Now 34, she first became known to a wider public at the San Remo festival in 1993, and is now one of Italy’s most popular stars. In 2006, she won a coveted Grammy award, regarded as the Oscar of the music industry. In her 15-year career, she has sold more than 40 million records worldwide across all media, and is Italy’s most popular singer, with 12 CDs released. However, Laura Pausini wants to reach even more people, including the countless numbers who have hearing difficulties and who convinced her to join Hear the World.

As well as its Hear the World awareness initiative, Phonak has also established a not-for-profit foundation to make the public more aware of the social and emotional impacts of hearing loss. The foundation was set up in December 2006 at the same time as the Hear the World initiative to provide financial, technological and knowledge support for philanthropic organizations and projects helping people with hearing difficulties all over the world.

The foundation has already participated in 16 projects in Switzerland, Africa, Russia, Canada, Eritrea and Argentina, and in research projects at the universities of Montreal and Western Ontario. Phonak not only provides the foundation with financial and technological help but also makes hearing aids available at no cost. According to Phonak, Hear the World has established a dialog with the public to encourage them to take better care of their own hearing and to develop an awareness of how it feels not to hear properly. "We want to make the world aware of how to prevent hearing loss, and to show how the personal and social impact of this condition can be minimized. There is still a stigma attached to hearing loss, and Hear the World wants to help overcome this."

As Laura Pausini says: "Listening means learning, by learning how to listen."

]]> Fri, 23 Jan 2009 13:59:00 +0100 International celebrities for Hear the World http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/international-celebrities-for-hear-the-world.html Hear the World and Bryan Adams present new ambassadors in the latest issue of the HEAR THE WORLD... Hear the World and Bryan Adams present new ambassadors in the latest issue of the HEAR THE WORLD Magazine / Bryan Adams not only as a photographer for Hear the World, but also in front of the camera for the first time.

His latest ambassador pictures for Hear the World prove that Bryan Adams definitely needs to be counted on as a photographer in 2009: Bryan recently photographed musicians Peter Gabriel, John Legend and Lenny Kravitz, top model Elle Macpherson and actor Jude Law with a hand behind the ear in the Hear the World pose – as a symbol for these celebrities’ support for the initiative. The pictures will be displayed under the format of an impressive black-and-white picture series in issue 9 of the HEAR THE WORLD magazine. The highlight of the series is a portrait of the master himself: For the first time in two years with the initiative Bryan stepped in front of the camera: the result is an impressive picture of the Canadian rock star in hearing pose with a hand behind the ear.

]]> Thu, 22 Jan 2009 14:09:00 +0100 HEAR THE WORLD magazine special issue celebrates "The Voice" http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/hear-the-world-magazine-special-issue-celebrates-the-voice.html Elle Macpherson, Peter Gabriel, Takahashi Murakami and Frank Sinatra are highlighted in special... Elle Macpherson, Peter Gabriel, Takahashi Murakami and Frank Sinatra are highlighted in special edition focused on the unique and myriad ways we make ourselves heard.

The latest issue of HEAR THE WORLD magazine takes an in-depth look at what it means to have (and hear) a voice. From appreciating an artist’s unique perspective to appreciating the science that allows each of us to sound unique, the special issue addresses a variety of ways in which our individual "voices" resonate in our daily lives.

HEAR THE WORLD, the magazine for the culture of hearing, is supported by the global Hear the World initiative, which is dedicated to raising awareness about the topics of hearing and hearing loss – a problem that affects 10% of the world’s population. It utilizes a culture and lifestyle platform to address the topic of hearing. Always linking content to the subject of hearing and sound, the magazine’s features focus on a broad range of topics, from music, to art, to nature, to anything else that makes life more beautiful.

Recent Golden Globe-nominee Peter Gabriel is on the cover of the issue. Inside, Venezuelan conductor Gustavo Dudamel, artist Takahashi Murakami, crooner Frank Sinatra, architect Ludwig Mies van der Rohe and German actor Sky du Mont are featured, among others.

The latest issue of HEAR THE WORLD also features a new series of photographs taken by musician and photographer Bryan Adams in his role as official photographer for Hear the World. Images of Elle Macpherson, Lenny Kravitz, Jude Law, John Legend, Emilia Fox, and Charlie Siem are all captured in a pose of conscious hearing. And for the first time, Adams has contributed a portrait he shot of himself in the signature Hear the World pose.

Adams has photographed more than 30 international ambassadors for the initiative. Each of these artists lends his or her name to the initiative to help raise awareness about the importance of hearing as a global issue.

HEAR THE WORLD is published quarterly and is available at select newsstands, such as Hudson News, and at airports internationally. Net proceeds of the magazine benefit the Hear the World Foundation.

About Hear the World

Hear the World is a global initiative by hearing device manufacturer Phonak created to raise awareness about the importance of hearing. The initiative calls attention to the social and emotional impact of hearing loss and addresses prevention of and solutions to a problem that affects more than 10% of the world’s population. In the context of the Hear the World initiative, Phonak has established the non-profit Hear the World Foundation to improve the quality of life of people with hearing loss through financial and technical assistance. The foundation is committed to the prevention of hearing loss as well as the support of people with hearing loss and their families.

About Phonak

Headquartered near Zurich, Switzerland, Phonak has developed, produced and globally distributed state-of-the-art hearing systems and wireless devices for more than 50 years. The combination of expertise in hearing technology, mastery in acoustics and strong cooperation with hearing care professionals allows Phonak to significantly improve people’s hearing ability and speech understanding and therefore their quality of life.

Phonak offers a complete range of digital hearing instruments, along with complementary wireless communication systems. With 2,500 employees worldwide, Phonak drives innovation and sets new industry benchmarks regarding miniaturization and performance.

For more information please contact:

Phonak
Vanessa Erhard-Blattmann
Phone: +41 58 928 4310
E-Mail: vanessa.erhard(at)phonak.com

Fleishman-Hillard
Melissa Barnes
Phone: +1 212 453 2389
E-Mail: melissa.barnes(at)fleishman.com

]]> Fri, 16 Jan 2009 14:30:00 +0100 Diane Kruger is the new face of Hear the World http://www.hear-the-world.com/fr/the-initiative/news-events/detail/read/diane-kruger-is-the-new-face-of-hear-the-world.html Hollywood star Diane Kruger has signed up to be an ambassador for the Hear the World initiative.... Hollywood star Diane Kruger has signed up to be an ambassador for the Hear the World initiative. The successful actress is the current cover model for the October issue of the HEAR THE WORLD magazine.

In addition to Kruger, Mischa Barton, Maggie Gyllenhaal and Billy Idol have joined the team of famous ambassadors. All have been photographed for the cause by Bryan Adams, the initiative’s official photographer, in the Hear the World pose – with a hand behind one ear, symbolising conscious hearing. The goal of their participation is to raise awareness about the issue of hearing and hearing loss.

Kruger celebrated her international breakthrough with the role of Helen in Wolfgang Peterson’s "Troy." She is currently filming Quentin Tarantino’s new film "Inglorious Bastards" with Brad Pitt, which is scheduled to appear in cinemas in 2009. With her star power, Kruger plays an important role in drawing attention to the message of the initiative.

The HEAR THE WORLD magazine utilizes a culture and lifestyle platform to address the topic of hearing. Always linking content to the subject of hearing and sound, the magazine’s features focus on a broad range of topics, from music, to art, nature, and everything else that makes life more beautiful. The magazine is supported by the global Hear the World initiative, which is dedicated to raising awareness about hearing.

A team at Johns Hopkins University in Baltimore estimated that 55 million Americans have hearing loss in one or both ears. One out of six, or 29 million adults, have some trouble discerning speech, more than previous estimates, they reported in the Archives of Internal Medicine.

Current ambassadors for Hear the World include Plácido Domingo, Joss Stone, Mick Jagger, Amy Winehouse, Harry Belafonte and Annie Lennox, among others.

HEAR THE WORLD magazine is published quarterly and is available at select newsstands and at airports internationally. Net proceeds of the magazine benefit the Hear the World Foundation.

About Hear the World

Hear the World is a global initiative by hearing device manufacturer Phonak created to raise awareness about the importance of hearing. The initiative calls attention to the social and emotional impact of hearing loss and addresses prevention of and solutions to a problem that affects more than 10% of the world’s population. In the context of the Hear the World initiative, Phonak has established the non-profit Hear the World Foundation to improve the quality of life of people with hearing loss through financial and technical assistance. The foundation is committed to the prevention of hearing loss as well as the support of people with hearing loss and their families.

About Phonak

Headquartered near Zurich, Switzerland, Phonak has developed, produced and globally distributed state-of-the-art hearing systems and wireless devices for over 50 years. The combination of expertise in hearing technology, mastery in acoustics and strong cooperation with hearing care professionals allows Phonak to significantly improve people’s hearing ability and speech understanding and therefore their quality of life. Phonak offers a complete range of digital hearing instruments, along with complementary wireless communication systems. With 2,500 employees worldwide, Phonak drives innovation and sets new industry benchmarks regarding miniaturization and performance.

]]> Thu, 23 Oct 2008 14:09:00 +0200