Hear the World awareness campaign

                         

Star tenor and Hear the World ambassador Plácido Domingo stands beside the young soulsinger Joss Stone in the center of the campaign - they were photographed by Bryan Adams. This advertisement campaign, which runs since April 2007 in Germany and the United States, completes the broad awareness program of the initiative, which also includes the Hear the World magazine and numerous events around the subject of hearing. The ads are published in first-class publications like New Yorker, Vanity Fair, Newsweek and Smithsonian in the United States and in the Architectural Digest, Stern, Frankfurter Allgemeinen and Focus in Germany. The aim of the campaign is to raise internationally awareness about the importance of hearing and the implications of hearing loss.